Posted at 10:38h
, Social Media
By Kate Enright
So what is it about social media that can make an impact on your sales figures? You hear the term, you know people use it, a lot, but what about its use in your industry? In your store
? Well, for starters, the growth in social media usage has a lot to do with the rapid and extreme growth in the use of smart mobile technology over the past 3 years. The stats on mobile are undeniable. In 2011, there were 835 million smartphone users and 5.6 billion feature phone users, by 2015 there will be 7.4 billion smart devices in the market. And Mobile technology means that people are always available, always connected.
[caption id="attachment_1085" align="aligncenter" width="500"]